GIRLS' GENERATION'S 'THE BOYS' MUSIC VIDEO SETS NEW SPEED RECORD WITH 300 MILLION VIEWS

Girls’ Generation has hit a new milestone on YouTube! On June 22, around midnight KST, their music video for the Korean version of "The Boys" surpassed 300 million views. This achievement marks the group's second music video to reach this number, following "Gee."

Released on October 19, 2011, "The Boys" reached 300 million views in just over 12 years, 8 months, and 3 days, making it the fastest Girls’ Generation video to hit this mark. This breaks their previous record set by "Gee," which took approximately 13 years, 4 months, and 15 days to reach the same milestone.

About Girls’ Generation

Formed by SM Entertainment, Girls’ Generation is a legendary South Korean girl group consisting of eight members: Taeyeon, Sunny, Tiffany, Hyoyeon, Yuri, Sooyoung, Yoona, and Seohyun. Originally a nine-member group, Jessica departed in September 2014. Known as "The Nation's Girl Group" in South Korea, they are celebrated for their significant influence and numerous accolades in the K-pop industry.

Debuting on August 5, 2007, with "Into the New World," Girls' Generation rose to fame in 2009 with “Gee.” This hit song dominated KBS's Music Bank for nine consecutive weeks and was named Melon's most popular song of the 2000s. They continued their success with singles like "Genie," "Oh!," and "Run Devil Run."

Their second Korean studio album, Oh! (2010), won the prestigious Golden Disc award for Album of the Year, a first for any female act. In 2011, they broke into the Japanese market with their self-titled album, becoming the first non-Japanese girl group to achieve a million certification by the RIAJ. Their third Korean album, The Boys, was South Korea's best-selling album of 2011.

Girls' Generation's fourth album, I Got a Boy (2013), featured the title track which won Video of the Year at the inaugural YouTube Music Awards. Their subsequent albums, Lion Heart (2015) and Holiday Night (2017), further solidified their popularity. After a five-year hiatus, they returned with their seventh album, Forever 1, in 2022.

Known for their electropop and bubblegum pop styles, Girls' Generation's music also spans hip hop, R&B, and EDM. Billboard recognized them as the "Top K-pop Girl Group of the Past Decade" in 2017. They are the first Asian girl group with five music videos surpassing 100 million views on YouTube, and they have set records in Japan with three number-one albums on the Oricon Albums Chart and concert tours attracting 550,000 spectators.

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2024-06-22T09:31:49Z dg43tfdfdgfd